Given the high quality of the wine due to the careful grape selection, Muskat Krokan is exclusively produced in limited quantity. A high price that goes with quality does not require large advertising campaigns. This wine is intended for connoisseurs and gourmets, real aficionados and true wine lovers, including noted statesmen, diplomats and artists. The demand for it is such that there is no need for any kind of promotion other than the distribution in first-class restaurants and hotels. Word of mouth reccomendation is sufficient for Krokan, spreading among the admirers of this wine, a circle which is constantly growing. It is the only appropriate strategy in marketing top quality products.